OPTIMUS BEAMVERTISING
Briefing
Optimus asked us to think in new and interactive ways to promote its rebranding campaign and also to boost the event Optimus Clubbing.
Idea
Perfect time to use beamvertising, a projection apparel attached to a car that was streaming images around Lisbon and Oporto. This way we had the brand’s new image ‘running around’ those 2 cities in a technological and cool trendy way. For Optimus Clubbing we did a Lasertag stunt at Casa da Música (Music House) in Oporto where everyone could participate and draw fun stuff.
Awards
Our mother’s recognition and amazing e-mails from the clients
References:
http://www.optimus.pt/Main
http://www.casadamusica.com














































